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The Story of Why We Launched The Israel Guys

Have you ever wanted to change the world? I think all of us have had that dream at some point in our lives, whether it was only as a small child, or continued throughout our adult life. 

At some point in the journey, however, we realize that our part in changing the world is much smaller than we originally thought. It might mean being a good wife or husband, or a good mother or father, raising strong, godly children for the next generation. It might mean being there for your co-workers or your congregation. Whatever our part is, we do our best to fulfill the personal mission that God has given us to make a difference for His Kingdom, and together, we are successful in changing the world. 

Seventeen years ago, God placed a vision in the heart of my father-in-law, Tommy Waller, to serve the farmers of Israel. For years, he and his family journeyed to the Holy Land to harvest grapes, prune vines, and plant new vineyards. Others started joining them, and eventually thousands of Christians from more than 30 countries would journey to Israel to help dozens and dozens of farmers with their vineyards, olive groves, pomegranate orchards, and the list goes on. They would also plant thousands of trees to combat the desolation that Israel has experienced over the last 2,000 years. 

Several years into this journey, another part of the vision was revealed. You see, most people have never been to Israel, much less to a place called Judea and Samaria. You may know it by one of its several other names, such as “biblical heartland,” “West Bank,” or “occupied territories.” Unfortunately, most people don’t know that the last two names are an inaccurate representation of this beautiful piece of real estate. 

Most people also think that this is a place that you cannot visit, even if you are on a trip to Israel. Or they think that it is a war zone, completely unsafe to venture into. 

Since God called Tommy Waller to Israel, and HaYovel was founded in Judea and Samaria, we have come to find out that the above assumptions are the exact opposite of the truth! 

Here is what we have come to realize about Israel’s heartland:  

  • It is home to 450,000 Jewish Israelis living in thriving, beautiful communities.
  • More than 80% of the Bible was written or took place here. 
  • Biblical prophecy is being fulfilled here on a daily basis. 
  • Of the one-two million Arabs that reside here, not all of them are terrorists, or want to kill the Jewish people! There actually is co-existence between some of the Arabs of Judea and Samaria and the Jewish people that reside here. 

We know all of these things are true because we have been working here for the last 17 years. Unfortunately, most of the world’s media not only avoids these facts, but actually goes out of their way to report quite the opposite! 

That’s when we knew that besides bringing Christians to volunteer for the farmers of Israel’s heartland, we also had to get the stories of these people and places out to the world. 

After 10 years of producing documentaries, short films, a four-season TV show, podcasts, and launching a successful youtube channel that has garnered 2.3 million views, we decided that now was the time to take the next step in the journey. 

This week, we launched a brand-new, unprecedented project called, “The Israel Guys.” In a world of negativity and fake news, we believe that you should connect to the true and authentic stories that are happening in Israel, especially the biblical heartland. 

What is The Israel Guys project? 

  • A Youtube channel with videos released every Monday and Thursday: 
    • Monday: myth-busters, live programs and videos that take you to the front lines of the people and places in Judea and Samaria
    • Thursday: the latest Israel news filtered through a biblical lens
  • Israel news podcast, also released on Thursdays
  • Social media platforms with video shorts, thoughts, and commentary from Israel.
  • Cutting-edge articles published every Friday with the latest Israel news, politics, and true and authentic stories of the people and places of the biblical heartland.  

We have an ambitious goal. We want to combat the bias and media misinformation that floods the internet when it comes to Israel’s land and people. We want millions of people to experience this place for themselves. 

We decided to call the project “The Israel Guys” because we wanted there to be no doubt as to who we are and what we stand for. We are Christian Zionists who unequivocally and unapologetically stand with the land and people of Israel. 

However, we cannot do this without your help. 

We want you to be an Israel guy or girl wherever you live in the world. Make sure you’re subscribed to our Youtube and Rumble channels, podcast channel, and our social media pages on your favorite platform. 

You can then share our articles, videos, podcasts, and everything else that we produce with everyone you know. Take our content and stories and tell others. When you hear Israel being bashed in the workplace, speak up. If you attend an event where lies about Israel are being purported, say something. If you see anti-semitism or Jew-hatred in the street, don’t stand by silently. 

Too many people stayed silent during the Holocaust, and six million Jews were killed as a result. 

So we’re asking you to join us. We’ve already made our choice and we’re identifying as “those Israel guys.”

Will you be an “Israel guy” or an “Israel girl” and take your stand for God’s land and people today? 

Luke Hilton

Originally from Virginia Beach, VA, Luke discovered his passion for Israel at age of 16. Since then, he's shared the story of Israel's restoration across the globe through speaking tours, films, and articles, inspiring Christian Zionists to stand in support of Israel.

Luke is based out of Israel, serves as Director of Marketing for HaYovel and is an author and show host for The Israel Guys.

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3 comments

  • So wonderful
    We are in our 70’s and have stood for Israel and it’s people since the 70’s.
    We have visited Israel twice, and should the Lord tarry, we would love to come again.
    From Two Kiwis living in Australia.

  • We living in the last days. Israel is Gods land. And everyone’s of Israel’s enemy inspires through satan try to destroy God’s nation. I pray every night that Father God will bless and protect Israel and his people. I love Israel and know doesn’t matter what the media says GOD IS IN CONTROL AND HE IS THE GOD OF ALL AND EVERYTHING. ISRAEL BELONGS TO HIM.

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